[news] Is a Conservative Victory Inevitable ? (Understanding polling)

[Mostly Water - mostlywater.org = news.resist.ca]

Dennis Pilon | Canadian Dimension | Jan 17, 2006

The real reason that so much of the media coverage is focused on polling, and so many millions of dollars are spent on doing polling, is to assure media and corporate control of the political agenda. Constantly harping on the horse race, particularly between two largely indistinguishable parties, is a way of corralling voters into an American-style two party system and obscuring the issues that voters might want discussed. If individual voters can be convinced that everyone else (ie other voters) are moving in a particular direction (ie toward the Tories) then some will opt for the Liberals as a reaction, particularly soft New Democrats.

URL: http://mostlywater.org/node/3840